SPECIALISMS
- Communication development and evaluation
- Brand strategy and positioning
- Proposition development and validation
- Customer journey mapping
- Customer experience
- Category and retail strategy
- Innovation development and evaluation
- Packaging Research
- Shopper Behaviour
APPROACHES
- Video Meets
- Online Communities
- Mobile ethnography
- Customer Immersion
- Workshop facilitation
- Ideation
- Co creation
- Consumer Closeness
- Intercepts
- Accompanied Shopping
- Online and telephone surveys
- Conflict groups
- Groups, triads and depths
SECTORS
- Charity
- E-tail
- Financial Services
- FMCG
- Beverages
- Food
- Foodservice
- Personal Care
- Pharma
- Retail
- Telecoms
- Utilities